Stuart Aitken

Product & Strategy Director, US Lead

2020

• Spearheaded product management and strategic initiatives for pre-, seed-, and A-stage ventures in US and Australia. • Directed research, strategy development, and product design, resulting in successful capital raises for multiple startups. • Oversaw the San Francisco studio, focusing on ML/AI product development for B2B SaaS ventures, many of which achieved significant market traction.

Advisor, Product & Strategy

2023

Strategy, product, operations & marketplace economics advisory for Authentified - connecting retail brands and their consumers to the secondary market via resale automation.

Director, Strategy

2020 - 2022

I helped form the foundational organisational strategy for CAA which continues to be executed upon and developed further to this day.

Consultant - Digital, Brand & CX

2019 - 2020

At Clemenger BBDO, Australia's most awarded creative agency, I led digital, CX, brand and marketing projects for Ford, BMW, National Australia Bank, Telstra (Belong), SEEK and others alongside a team of talented creatives, data analysts, developers and suits.

PM / Strategist

2017 - 2019

During my time at Isobar, I worked across a number of brands including ANZ, PayPal and General Motors - for whom I worked closely with our data analysists and econometricians to plan, scope, pitch, and setup data warehousing as a global first proof-of-concept project for GM, paving the way for analytics using machine learning that unearthed critical new insight to GM's omni-channel CX.

PM / Strategist

2013 - 2017

Marketing Graduate, Sales Rep

2011 - 2013

Employee #12 at Kogan.com supporting marketing, sales & customer experience. By the time I finished university and decided to start my career in advertising, Kogan had scaled from 12 employees working out of the upper story of a townhouse in Melbourne to 300+ and one of Australia's most successful underdog stories, paving the way for eCommerce in the country.