Selene Casabal-cruz

Managing General Partner, Investor

2025

LP

2025

Scout Partner, Investor

2022 - 2025

Writing strategic checks on behalf of Sequoia Capital’s Scout fund. The scout fund is notably the 'first check’ to legendary startups: Uber, Stripe, Guardant Health, Notion etc.

Multi-stage Investor, Family Office

2018 - 2025

Opportunistic, multi-stage personal investments into daring, moonshot companies and funds run by founders we know well + host & steward to some pretty epic founder to founder meetups. Current Early: Doji - future of AI personalized e-commerce. Seed $14M raised. Co-investors: Thrive Capital, 776 Ventures (Alexis Ohanian), Sequoia SF Ise AI - end-to-end AI agent workflows for brands and retailers. Seed $6M raised. Co-investors: Craft Ventures, Sequoia SF Dream Voyage - the first astrology social platform, Seed $2M raised. Co-investors: a16z, Soma Ventures, Sequoia SF Haize Labs - cybersecurity for AI models. Seed $100M val. Co-investors: General Catalyst, Hugging Face, Replit. Select early angel checks // uprounds: Perplexity - the future of AI search engine. Currently: Series C $14B val. Lead co-investors: Accel, IVP, NVIDIA. Impulse Space - spacecraft delivery. Currently: Series C $1.6B val. Lead co-investors: Founders Fund, Lux Capital. Serve Robotics - the future of food delivery robotics. Currently: NASDAQ: SERV. Lead co-investors: NVIDIA, Uber. Goldfinch - global credit loans marketplace. Currently: Series A $150M val. Lead co-investors: A16z, Bill Ackman. Binti - govtech for foster parents & adoption agencies. Currently: Series B $60M raised. Lead co-investors: Founders Fund, First Round. Magic - generative AI to automate software engineering and research. Currently: Series A $1.5B val. Lead co-investors: Sequoia Capital, CapitalG (Google Growth). LP: Lightspeed Ventures (LP) - https://lsvp.com/ Pressman Films - independent production company behind cult classics: Wall Street, American Psycho, The Crow etc.

Executive Advisory, Intel Ignite

2023 - 2024

Executive advisor to Intel’s deep tech acceleration program, supporting select founders driving market innovation in cybersecurity, AI, and robotics.

Executive Advisory, Chief Innovation Office

2021 - 2024

Ongoing product & market advisory to the Global Open Innovation Officer’s executive team, which oversees long-term business initiatives and builds innovation capabilities for Chanel, including making minority investments.

Advisor to CEO, Interim Product (Exit to CommentSold)

2022 - 2023

Benchmark Capital-backed live selling platform. Joined as advisor to CEO post-Showcast acquisition, ultimately led strategy for app redesign, seller growth (SMBs & Enterprise Partners), and merger to CommentSold.com—the leading video commerce tech at $2.8B GMV, owned by Permira Global.

Co-Founder, CEO (Exit to Popshop Live)

2020 - 2023

Led by Sequoia Capital, early B2C platform for livestream video selling, used by creators and social media sellers to launch their first 'live shop'. Merged with Popshop Live as part of their upcoming Series B, $500M val.

Post-Exit Advisory

2020 - 2022

Re:store was acquired by B8ta Inc., the largest operator of physical retail technology across the United States, Dubai, and Japan incld. clients Google, Lowes, Macy's marketplaces. Lead investors include Khosla Ventures, Comcast and min. owner Macy's Inc., (M:NYSE.).

Founder, CEO (Exit to B8ta Inc.)

2018 - 2020

Led by Sequoia and South Park Commons, Re:store provided retail-as-a service, helping brands with physical distribution, inventory planning, and customer insights/growth data.

Legislative Intern

2013 - 2013

Awarded the Penn in Washington (PIW) Scholarship to serve in Senator Bob Casey’s (D-PA) judiciary office, with a focus on immigration, healthcare, and civil rights policy.