Natashia Nunez
Marketing and Operations Manager at Golan Ventures
Walnut Creek, California
Skills
Work Experience
2021
Marketing & Operations
2021
2020 - 2022
Content Development
2020 - 2022
2018 - 2022
Contributing Writer
2018 - 2022
2020 - 2020
Inbound Marketing Strategist
2020 - 2020
*Worked with client to define business objectives and key performance indicators *Collaborated with team members to create lead magnet and landing page content *Completed audit of website and social channels and measured against competitors *Conducted research to identify best keywords for SEO and content strategy *Created a 30-day content calendar *Developed email marketing automation workflows for marketing qualified leads, sales qualified leads, customers, and non-engaged leads. *Helped develop a monthly budget for paid ads based on long term goals and projected bid costs *Projected a ROAS of 294%
2020 - 2020
Paid Media Specialist
2020 - 2020
*Designed a data driven, paid media advertising strategy for a New Zealand based e-commerce apparel store using Google Adwords (Search, Display) and Facebook Ads. *Created strategic ad copy based on keyword and consumer research. *Projected KPIs: -50% increase in monthly revenue -3,000 new users per month -CPC/PPC $1.20
2020 - 2020
Search Engine Optimization Specialist
2020 - 2020
*Audited website and social media channels and performed competitor analysis. *Conducted keyword research using Moz and Google Keyword Planner. *Created a content strategy for earned and owned media. *Projected KPIs: -increase website traffic and domain authority -prevent higher than average bounce rate -increase audience engagement on all social channels -deepen customer trust and loyalty
2019 - 2020
Elections Clerk
2019 - 2020
*Provided community support *Managed email communications *Helped execute projects in Outreach/Marketing and Publications divisions
2016 - 2018
Founder
2016 - 2018
*Product development *Market research *Customer acquisition *Financial operations *Logistics *Customer happiness
2016 - 2016
Social Media Manager
2016 - 2016
*Brand awareness and audience engagement *Performed routine audits of website and social channels *Performed customer research *Developed content using keyword themes and brand voice *Provided consultation on best practices for managing owned media and continuing to build online presence
2014 - 2015
Multisystemic Therapist
2014 - 2015
*Evaluated client needs using a systems based lens and established a baseline to measure treatment outcomes. *Developed treatment strategies and established SMART goals *Oversaw the implementation of treatment tactics and measured outcomes with assessment tools before and after treatment *Organized monthly meetings with stakeholders to facilitate communication of each stakeholders role in supporting the client.