Michael Taylor
Senior associate at Adams Street Partners
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Latest Articles
Medium•Aug. 2014
How I Forecast Performance for Six-Figure Marketing Campaigns
marketing performance forecasting
online marketing variables
extrapolation method
Efficient Frontier method
diminishing marginal returns
Medium•May 2014
Hope Amidst the Gloom
crisis as opportunity
post-war societal changes
economic recession effects
housing market dynamics
unemployment and career change
Medium•May 2014
Lessons for Digital Marketers from the Leaked NYT Innovation Report
digital transformation
print journalism decline
NYT Innovation Report
social media traffic
SEO and structured data