Maha Virudhagiri

Chief Technology Officer @ Coalition

San Francisco, California

Work Experience

  • Chief Technology Officer

    2025

    Leading all Engineering, Infrastructure, AI, Data, IT & Information Security

2018 - 2024

  • Engineering, Design & Product Leader

    2018 - 2024

    Led Tesla’s Global Digital Experience organization, reporting to CIO. Drove frequent meetings with Elon & other Executives on product direction, strategic initiatives and user experience, ensuring alignment between technical execution and Tesla’s goals & objectives. Oversaw design, development, and delivery of customer and employee digital experiences across web, mobile, kiosk and associated backend platforms across all business units - Vehicle, Energy, Charging, Insurance, Accessories, Merchandise & more. It was an absolute privilege to lead insanely talented & committed missionaries across UI/UX Design, Product Management, Program Management & Engineering disciplines. We burnt so much midnight kWh to advance Tesla's mission & Elon's vision - Accelerate the world's transition to sustainable energy. ◦ Led a global team across US, Europe & Asia in Engineering, Product, UI/UX Design & Program Management ◦ Drove technical strategy for Tesla’s digital presence in 40+ countries - for B2C & B2B - managing Vehicle (S3XY, Cybertruck, Semi, Roadster), Energy (Solar, Powerwall, Megapack), Insurance, Charging (Supercharging, Home Charging, Commercial Charging), Order Management, Accessories & Merchandise, Financial Services & Payments ◦ Led technical transformation programs saving several 100s of millions of dollars annually by replacing multiple Fortune 100 SaaS platforms with custom built solutions ◦ Worked with Elon on all aspects of customer experiences and fun projects like Tesla Tequila, Mezcal, Beer, Short Shorts & LA Diner ◦ Revolutionized automotive industry by building first-ever integrated digital experience spanning entire vehicle ownership journey - from sales through delivery, service, roadside assistance, software upgrades, and customer support ◦ Transformed employee experience platforms (Recruiting, Engagement, Performance Management, Merit, Immigration, Time-keeping, Payroll etc.) as mandated by Board Chair during quarterly portfolio reviews

2017 - 2018

  • Engineering & Product Leader

    2017 - 2018

2011 - 2017

  • Engineering & Product Leader

    2011 - 2017

    As the Product & Engineering Lead, I was responsible for several mission-critical products - all of the Item APIs serving the customer experience end to end across devices, data processing platform for item ingestion & ML platform - across multiple Walmart properties (Walmart.com, Walmart.ca, Sams Club, Walmart Grocery). We had a mix of everything in these product solutions - Messaging, numerous micro services, Orchestrators, massive data processing pipelines and APM solutions. As part of the core Catalog, I was also responsible for these functions - Product Matching, Attribute Extraction & Classification, where we use several Machine Learning models & Deep Neural Networks to properly match/group similar products from multiple sellers and enrich content to enable better discoverability.

  • Technical & Solution Architecture

    2002 - 2011

    As a Technology & Solution Architect, helped 4 of the top 5 Healthcare Insurance Companies with several, massive legacy modernization & migration initiatives. Some of these were SOA based, some of these were pure batch that had to scale for millions of transactions per day. Security & Privacy were non-negotiable due to the sensitivity of data involved.