KV

Katalina Veal

Business Intelligence @ Firefly Aerospace 🚀🌙

Austin, Texas

Work Experience

  • Business Intelligence Manager

    2024

2023 - 2024

  • Founder & Product Lead

    2023 - 2024

    • Partnering with a MLOps engineer to develop an AI-powered meal planning platform focused on health optimization via personalized recipe recommendations; grew to 537 users in 3 months • Reducing churn by synthesizing user needs and enhancing MVP (e.g., Instacart API and weekly meal prep reminders) based on pain point frequency and technical feasibility

2023 - 2024

  • Product Manager - AI/ML & Data Engineering

    2023 - 2024

    AI & ML product leader focused on delivering innovative and personalized products to prospective homeowners insurance customers at point-of-sale. Drove a significant increase in policy conversion rates and decreased preventable losses via predictive analytics.

2021 - 2023

  • Investor & Product Manager

    2021 - 2023

    Ensemble is a modern early-stage venture capital firm that leverages proprietary predictive analytics to identify, invest in, and support top 1% teams.

2020 - 2023

  • Strategy Consultant, Founder

    2020 - 2023

    - Drove a 35% increase in ARR for lead gen agency by implementing an automated outbound lead qualification tool, and created an embedded self-service tool, personalized to website visitor behavior - Scaled personal trainer's ARR by 200% YoY by expanding to a subscription model (B2B2C)

  • Private Equity Analyst

    2020 - 2021

2019 - 2019

  • Private Investments Co-op

    2019 - 2019

2019 - 2019

  • Financial Analyst Intern

    2019 - 2019

  • Investment Operations Co-op

    2018 - 2019

    Utilized Excel Macros/VBA to achieve an 85% reduction in manual reporting processes, eliminating need for a dedicated resource.

  • Associate Product Manager Intern

    2018 - 2018