AW

Austin Walker

3x Founder | Product, Strategy, Growth ✨

San Francisco, California

Work Experience

  • Co-Founder & CEO

    2022

    🧠 Self-reflection, powered by AI. https://apps.apple.com/us/app/perspective-ai-journal/id6446242380

2024

  • Founder Fellow

    2024

  • Founder

    2021

    Podcast and media production company focused on the untold stories behind the human journey.

2017

  • Founder (acquired)

    2017

    PLAYR.gg was acquired by Surf in November 2020.

  • CEO

    2017 - 2020

    PLAYR.gg was a technology platform that enabled enterprise brands to generate, segment, and activate first-party customer data. • Built a team of 23 talented individuals & executives, raised $2.3M venture capital • Scaled platform audience to >1M total users, >130K MAU and 4M unique monthly transactions • Closed enterprise deals with top customers incl. Amazon, Electronic Arts, UFC, Bud Light • Achieved & celebrated profitability with strong MRR growth in 2020 • Successfully sold the company during a global pandemic - many lessons learned :)

2020 - 2022

  • Chief Strategy Officer

    2020 - 2022

    Led product strategy and enterprise sales after Surf acquired PLAYR.gg. In June 2021, I reduced my role to a fractional capacity to continue supporting the team while enjoying a well-deserved sabbatical. • Led the integration of PLAYR.gg into Surf’s existing technology assets • Built the enterprise sales function, and closed major 6-figure renewals with PLAYR.gg’s existing enterprise customers (including Electronic Arts, UFC, Amazon) • Developed the strategic plan for the organization which led to the launch of the Surf chrome extension, the first browser extension that compensates consumers for passively browsing the web • Worked cross functionally with marketing, sales, and product to drive the vision for our unified product leading to a 100% increase in MRR within 6 months of acquisition

  • Startup Advisor & Fractional CEO

    2020 - 2022

    Leveraging my experience to support early-stage startups in key areas including: • Early-stage startup infrastructure (corp/ops) • Fundraising strategy (angel/pre-seed/seed) • Storytelling through pitch decks & creative marketing • Brand identity, voice, and community development • Product roadmapping, OKRs, executive alignment • Team building dynamics (co-founders & employees) • Founder burnout, productivity and longevity I'm here to help founders make sense of the unknown and support along the journey of figuring it out.

2012 - 2022

  • Partner

    2012 - 2022

    Executed G FUEL's first major marketing campaign, Mission Gunship, back in 2012 which really launched the brand and solidified G FUEL as a market leader in the energy drink category. Spent the last several years working alongside their executive team on marketing campaigns, building large-scale influencer activations, and attending global trade shows in a close partnership with my former startup, PLAYR.gg.

2009 - 2017

  • Founder, Software Engineer

    2009 - 2017

    CPEX is a parent company developing innovative experience-driven applications to connect people around the world. Since 2009, we've developed several revenue-generating products that have reached millions of users.

  • Graphic Designer

    2009 - 2012