Alex Chan
Senior CTV & Mobile Product Lead
Guangdong
Skills
Education
- HU
Work Experience
2021
Lead Product Manager/Principal Product Manager
2021
International Growth Lead for User Growth and Monetization International Advertising Platform Product Design (OpenRTB for TCL Global inventory, CTV banner VAST video, and native mobile) TV Software Product Management BrowseHere TV Browser Product Lead and Chief Product Owner MovieArk Product Owner Roku Lineup Channel Product Owner
2019
Senior Product Lead
2021
International Growth Lead for User Growth and Monetization, International Advertising Platform Product Lead(OpenRTB for TCL global inventory, banner VAST video and native mobile)
Product Manager
2019 - 2021
TCL International Product Design & Growth Hacking
2015 - 2019
Product Manager
2017 - 2019
1. Mobile Apps and PC Apps Growth Hacking 2. Product framework and features study. 3. Business development on OTT(Over-The-Top) hardware & software partners. 4. PRD output and management. 6. App download growth and user engagement increase strategy making 7. App monetization management (Mopub, Admob, Adcolony) and achieve 250% revenue growth per day.
Overseas Manager
2015 - 2017
1.Overseas multi-screen interactive user research 2.Product demand research and product design 3.Following up the localization process in target countries and regions 4.User feedback system design and improvement 5.Overseas business channel cooperation